Privacy Policy
We respect your privacy. This Privacy Policy explains how efurden.com (the “Site” or “we”) collects, uses, and shares your personal information when you visit or make a purchase. By using the Site, you agree to the practices described below.
1. Personal Information We Collect
We collect personal information to provide services, improve your experience, and comply with legal obligations. This includes:
Device Information
- Examples: Browser version, IP address, time zone, cookie information, pages viewed, search terms, and site interactions.
- Purpose: Load the Site accurately and analyze usage to optimize our Site.
- Source: Collected automatically via cookies, log files, pixels, or similar technologies.
- Shared with: Our service provider Shopify to operate the store.
Order Information
- Examples: Name, billing/shipping address, payment information, email, phone number.
- Purpose: Fulfill orders, process payments, ship products, provide invoices, communicate about orders, prevent fraud, and send product/service updates per your preferences.
- Source: Provided by you during checkout.
- Shared with: Shopify for processing orders.
Customer Support Information
- Purpose: Provide support and respond to inquiries.
- Source: Provided by you.
2. Minors
We do not knowingly collect information from children under 13. Parents or guardians who believe their child has shared personal information may contact us to request deletion.
3. Sharing Personal Information
We share personal information only as needed to provide services or comply with the law:
- With service providers like Shopify for order fulfillment.
- To comply with laws, subpoenas, or protect our rights.
We do not sell your personal information or share it without your consent.
4. Behavioral Advertising & Cookies
We may use your information for personalized ads and analytics:
- Google Analytics tracks site usage. You can manage or opt-out via your browser settings or industry-standard opt-out programs.
- Advertising partners may receive information about site usage and purchases to provide relevant ads. You can opt out through your browser, advertising network settings, or industry opt-out programs such as the Digital Advertising Alliance.
Note: We do not use your personal information or images for advertising without your consent.
5. Use of Personal Information
We use your information to provide services, process payments, fulfill orders, and send updates or offers according to your consent.
Lawful Basis (GDPR/EEA)
- Consent
- Contract performance
- Legal obligations
- Protect vital interests
- Public interest tasks
- Legitimate interests (balanced with your rights)
Retention
We keep your information as long as necessary to provide services unless you request deletion.
Automated Decision-Making
We do not make fully automated decisions with legal or significant effects. Shopify may use limited automated processes to detect fraud.
6. Cookies
Cookies improve your experience and help analyze site usage. You can manage cookies in your browser settings.
Necessary Cookies
| Name | Function |
|---|---|
| _ab | Admin access |
| _secure_session_id | Store navigation |
| _cart | Shopping cart |
| _cart_sig | Checkout |
| _cart_ts | Checkout |
| _checkout_token | Checkout |
| _secret | Checkout |
| _secure_customer_sig | Customer login |
| _storefront_digest | Customer login |
7. Your Rights and Choices
- Access & Correction: Update via your account or contact us.
- Data Portability: Request data in a machine-readable format.
- Erasure: Request deletion of personal information.
- Opt-Out: Unsubscribe from marketing emails or contact us.
8. CCPA – California Residents
California residents have the right to access, delete, or opt-out of sale of personal information. We do not sell personal information. To exercise rights: support@efurden.com
9. Data Security
We implement SSL encryption, secure servers, and access controls to protect your information.
10. Data Retention
We retain personal information as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements.
11. International Data Transfers
Data may be stored or processed in the U.S. or other jurisdictions. By using the Site, you consent to such transfers.
12. Contact Us
Email: support@efurden.com
Phone: +1 332-258-6131
We will respond to your inquiry within 24 hours.